Bullet_point: ['FOR FLAT MATERIALS: Holds flat and round non-flexing material. With full field saturation (hold force) at 1.0in (25.4mm), this lifter is ideal for porous material and thick steel.', 'FOR THINNER MATERIALS: More effective than the competition on thinner materials, these lifting magnets are ideal for heavy lifting. The MLAY1000 series lifters achieve full hold on approximately 1in (25.4mm) thick steel.', 'LIGHTWEIGHT AND COMPACT: Magswitch Heavy Lifters are built for heavy-duty lifting. Our magnetic technology is powerful without the need for a power source. The dual lift hook offers the stability to lift horizontally and a single hook to lift into a vertical position.', 'PIVOTING HEAD: These lifters feature our full swivel hook for lifting from the top or the side. Each lifter is manually activated and features a safety lock in both on and off position.', 'STRONGER THAN THE COMPETITORS: Magwitch Lifters are lighter and stronger, pound for pound, than competitive shunting Switchable magnets. The super strong "single 70" Is rated at 375 lbs. (3x factor of safety) breakaway on 1/2 inch and thicker flat metal.'] (Page 1)