<br />It is highly recommended that you vacuum your rug once a week. If your rug has fringes, avoid vacuuming them, as they may be pulled out. Regular vacuuming helps avoid moth problems. <br />If anything spills on your rug, make sure to remove it quickly with a damp paper towel. Do not drag the towel over the area; just tap and blot gently. If the spill is a dark color, such as tea or coffee, use soap and water on the paper towel. Make sure to blot the rug dry afterwards. Allowing it to remain wet could result in mildew. <br />Do not expose the rug to sunlight on a regular basis; it could cause the colors of the rug to fade unevenly. For true professional cleaning, contact an expert in your area. <p></p> <br /> Momeni Momeni, a family name, a mark of quality, and an expert source of ideas for making your home come alive with true timeless beauty, was established half a century ago, when Ali A. (Haji) Momeni started a family business bringing exquisite Persian carpets to the United States. Though styles have come and gone, behind them all is the fundamental principle that Momeni rugs are created to touch our senses. From concept through production, a family member is there making sure that the highest standards are being met. This Momeni standard of quality, elegance, and sophistication has been recognized time and time again with America's Magnificent Carpet Award.